Catalyst helps companies plan, negotiate, activate and measure their sports and entertainment marketing programs. We succeed in helping our clients generate tangible business that can be directly attributable to the programs they are investing in.
There is no substitute for tapping the emotions that connect your target consumers directly to your brand in an authentic manner.
CLIENT CENTRIC SOLUTIONS
Catalyst develops comprehensive partnership strategies designed to give lift to every possible variable, ranging from driving awareness to increasing sales.
EXPERIENCE & BREADTH
We offer an experienced team with backgrounds across the entire spectrum of sports and entertainment marketing:
Professional Sports Teams & Venues
Leagues & Governing Bodies
Major Sports & Entertainment Events
Advertising & Sponsorship Agencies
TV & Digital Properties
Select Athlete & Property Representation
Catalyst has developed a proprietary and highly effective assessment model for clients to best understand the direct relationship between the stated objectives of a partnership and the actual results. We arm our clients with independently sourced data that gives them valuable intelligence for internal discussions and for negotiation with properties/ right holders.
SALES & MARKETING STRATEGY
Catalyst has successfully developed and executed marketing strategies for both category leaders and creative start-ups, ranging from tactical consumer marketing to high-end brand and B2B sales-focused programs.
Catalyst also specializes in working with our clients’ sales leadership to develop unique, organic and highly prized opportunities to interact with their best customers and prospects.
We have developed cost effective strategies providing ownership opportunities for our clients across major events, broadcast, RSN, and streaming.
Whether working independently and/or in support of our clients’ other agency partners, Catalyst develops and executes fully integrated media campaigns that seek the optimal blend of audience, platform and price, with the objective of underscoring and delivering our clients' brand message in the most impactful manner possible.
Whether as part of a negotiated element of a partnership or as a stand alone tactical buy, we have developed, trafficked, and assessed an array of programs across traditional and digital media, on a regional basis and on a national basis.